My Writing Services
As a content partner, I support clients through several different writing services:
Ebooks and white papers
Case studies
Sales enablement content
Ghostwriting/ Thought leadership
Blog posts
Landing pages
Website Copywriting
Email Copywriting
Written-for-you lead magnets
More and more of the buying journey is taking place before leads ever contact your sales team. Engage prospects in the research stage with case studies, industry insider guides, and enablement content that builds trust— and drives sales conversations forward.
Benefits
- Attract prospects with targeted, value-packed content
- Build authority and trust before prospects reach out
- Convince decision-makers with social proof
What’s included
- Kickoff call
- Outline
- Research and SME/customer interviews
- Draft delivered in Google Docs
- One round of revisions
Timeline: 2-4 weeks
Starting at $1,500
Monthly content partner program
My monthly content partner program is a retainer model where I learn your brand, product, and voice, and deliver content on a regular cadence. I work as an extension of your team, helping you keep up with your content goals and handling execution while you focus on strategy.
Benefits
- Deep knowledge of your brand, product, and team
- Consistent workflows and timeframes
- Consistent availability
What’s included
- Monthly call for brainstorming, planning, and feedback
- 2+ SEO/AEO-optimized blog posts or blog optimizations per month
- 1+ case study, thought leadership, or lead magnet per month
- Research and interviews as needed
- Draft delivered in Google Docs
- One round of revisions
Starting at $2,500/month
Ready for a detailed estimate?
Frequently asked questions
I specialize in content for B2B tech, SaaS, edtech, ecommerce, and education companies, from early-stage startups to established brands needing ongoing content support.
Yes, that’s the whole point. My ghostwriting process starts with a voice and style discovery phase, so the final content reflects your thinking, vocabulary, and perspective.
I rely on you to identify the client and ask for their consent. Then, I handle the full process from drafting questions, customer interviews, requesting stats, drafting, and revisions. You guide the strategy and stay in the loop every step of the way, but you don’t have to do any heavy lifting.
AEO is the practice of structuring content so it’s directly surfaced by AI tools like ChatGPT, Perplexity, and Google’s AI Overviews in response to user questions, rather than just ranking in traditional search results.
Yes, and that’s the goal. Well-structured content with clear headings, FAQ sections, and authoritative writing tends to perform in both traditional search and AI-generated results. The two strategies are complementary, not competing.
Sales enablement content is material designed to help sales teams educate prospects, handle objections, and close deals— including battle cards, one-pagers, email sequences, case studies, and product explainers.
Client Testimonials
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“Mandy is a top-notch content writer who I have had the pleasure of working with for over two years. Her pieces always show a dedication to research. When she reaches out to experts, she finds sources with valuable insight for our readers. Any post I throw at her gets done with precision. She's a great asset to our team and any team.”
Kaitlin Milliken Program Manager and Content Editor, HubSpot -
“I have been working with Mandy Bray on content for close to a year now. She is a well-versed writer with high-quality, well-researched content that I can always trust is both on time and well-written.
I never have to chase her down for a deadline, and our editor loves to work with her because her content is clean, cited correctly, and follows the instructions we provide her. I would highly recommend Mandy if you are considering her for any of your writing and communications projects!”
Michelle Brammer Director of Marketing, GaggleAMP -
"When I was in need of some writing help with a project, Mandy’s natural writing talents and professional expertise brought to life the vision I was struggling to articulate. She dove straight into a somewhat niche industry and crafted thought-provoking pieces that fit the brief exactly. I would highly recommend her."
Founder, explmore Charles Forman -
“We've had the pleasure of working with Mandy for over two years at Ablestar where she was responsible for researching content ideas, creating content for our blog, and publishing our email newsletter. She was quick to immerse herself in our industry and consistently came up with valuable topics and content. Thanks to Mandy, we've seen substantial growth in organic traffic to our blog and would highly recommend her to anyone looking for a results-driven content writer.”
Founder, Ablestar Daniel Beck -
“I highly recommend hiring Mandy for your next project. She quickly picked up our brand voice and always delivered clear, engaging, and well-researched content. She was easy to work with, super reliable, and brought great attention to detail.”
Abbie Scheider Content Operations Manager, Miro
